VisitEngland Offering Essential Advice For Islands’ Tourism Businesses

busy hugh street with visitorsIslanders working in tourism will be offered expert advice from VisitEngland over four days next week.

Accommodation providers attending the sessions arranged by the Islands’ Partnership will be given an insight into the latest tourism trends so they can stay ahead of the game.

There’ll also be practical advice on how to react to criticism on TripAdvisor or social media, whether comments are genuine or vindictive.

The visit will be led by Pam Foden, Head of Industry Development for VisitEngland, and it’s been arranged after their Chief Executive James Beresford toured the islands in May.

He told us he was impressed with the “energy” of our tourism sector, which he described as one of English tourism’s “greatest assets.”

IP coordinator Amanda Pender says staff working on the 2015 brochure have noticed the images used by some businesses could be better. And that’s why island photographer Chris Hall and VisitEngland’s photographer Alex Hare will offer advice on photography in an on location session at two B&Bs – Nundeeps at Rams Valley and The Moos at Normandy – as part of the programme of events.

Members will also get an insight into the move towards multi-generational holidays. These are a growth area and bring three or more generations of one family together on one break.

That can give the parents some time off from the kids as the grandparents provide babysitting duties but for island accommodation providers, it means there may be a need to offer bigger, self-catering properties and adapted facilities to cater for less mobile guests.

There’ll be seven workshops held between the Monday 6th and Thursday 9th October and full details can be obtained from the Partnership.

Amanda says it’s a “must attend event” for people in tourism here, because everyone needs regular support and guidance and VisitEngland are ideal partners to provide that.

The workshops aren’t too long at two-hours each, she says, and you could learn a lot along the way.

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