Scilly To Encourage More Visitors From Devon

devon county showThe Islands’ Partnership is working with Tresco and Skybus in a campaign to encourage more visitors from Devon.

Tourism Coordinator Amanda Pender says Scilly will be represented for the first time at next month’s Devon County Show.

The tourism body has been analysing postcodes of places where many Scilly regulars live. There’s a cluster between Taunton and Exeter and it’s hoped that efforts to promote the city’s airport as a gateway to the islands will pay off.

A display, which has been used to promote Scilly for the past three months at the Duchy Nursery in Liskeard, will provide the promotional signage, supported by information about the islands and how to travel here.

It is a smaller show than the Royal Cornwall, which generated thousands of email addresses for database marketing through a prize contest last year. But Amanda say they intend to build on that success at the Devon Show and spread the message about Scilly as a destination further upcountry.

Tresco will provide prizes for contest entrants.

The show is being held at West Point near Exeter between the 22nd and 24th of May.